About Your Award – Summit Awards

About Your Award

Bookmark and/or print this page for future reference. Two months following the winner notification, it will be password protected. PW: 2018scawinner.

Congratulations 2018 Summit Creative Award Winners

Winners’ Results – Log in to your Summit Awards Platform account. This is where you made your original submissions. Because we received thousands of entries with even more thousands of uploads, we host this function on a separate, lighting fast server. You can tell the difference because the URL will read summit.awardsplatform.com.

Winning Entry Galleries The Summit Award’s Winner Galleries are up-to-date with the inclusion of its 2018 Creative Award winners.

Winner Search Directory The Summit Awards search directory is up-to-date with the addition of this year’s winners.

Trophies and Certificates – Winners may purchase custom-made trophies and vellum certificates. Trophies and certificates are an excellent way to thank clients, reward members of your creative team, and to physically celebrate your achievement and success. To order trophies and certificates, visit the store section of the awards’ site.

Publicity Tools – We encourage you to publicize your company’s achievements in social media and other local business networks. To aid in these efforts, the Summit Awards provides marketing tools – press templates, logos, winner seal, web-medallions and trophy graphics. In order to access your winner’s tools, you must first log in to the Summit Awards website.

Social Exposure – The Summit Awards will magnify your buzz so join our extensive networks. Be sure to ‘like’ and ‘follow’ us on facebooktwitter, and Pinterest so we can receive alerts and retweet, share, forward, etc.

      

Association Winners are welcome to use the Summit Award’s name, logo, icons, and trophy graphics in their promotional efforts, however, be sure to correctly link to the award’s main website. To request a quote for use in your company’s promotional materials, email a draft to JocelynL @ summitawards.com for prior authorization.

New Winner Microsites – The Summit Awards is the only recognition organization that offers winners their own user-controlled, Summit Awards-hosted website profile. These profiles are rich with features including portfolio linking, image gallery-hosting and a built-in WYSIWYG editor for easy control and updating. These are proven successful promotional tools. The back-end controls are robust with an SEO manager and a meta tag generator to increase search engine ranking. Additionally, creating a winner profile is an opportunity to benefit from free publicity thanks to the high volume of traffic on the Summit Award’s website.

Participants There were more than 5.000 submissions in the 2018 Summit Creative Award, coming from a record-breaking 26 countries: Australia. Austria, Belgium, Cameroon, Canada, Chile, China, Denmark, Germany, Hong Kong, India, Ireland, Italy, Republic of Korea, Kuwait, Malaysia, Malaysia, Mexico, Peru, Poland, Singapore, South Africa, Spain, Sweden, United Arab Emirates, United Kingdom and United States of America

Board of Judges We would like to extend a thank you to the those serving on this year’s Summit Award judging panels. These discriminating professionals volunteered their time to scrutinizing submissions and without their dedication and hard work, the awards would not hold the prestige it enjoys today.

This year’s panel of judges included professionals representing the following countries: Australia, Brazil, Bulgaria, Canada, Chile, Germany, Kazakhstan, Sweden, Ukraine, United Kingdom, and the United States.

Future benefit rollouts We have bonus benefits, exclusive to our winners, that will be rolling out over the next few months, all in an effort to help you maximize your win. So be sure and check this page for what’s new.

Verification – The Summit Awards provides digital verification of your winning achievement. To access, log in to the Summit Awards platform, download, and print.

ABOUT:

Summit International Awards This US-based organization, pilots three separate awards – the Summit Creative Award, Summit Marketing Effectiveness Award, and the Summit Emerging Media Award. It is not tied to an advertiser, magazine, trade association, ad club or other outside influence. The Summit Awards is independent, and international in its scope, and focuses on identifying superior creative and effective marketing. It conducts impartial, ‘blind’ judging events and, once completed, recognizes, celebrates and promotes creative, effective marketing on behalf of winning companies and individuals. Its judging process is impartial and free from outside influences. It withholds both the names of the judges and entrants throughout the entire evaluation process. This anonymity shelters all involved from any vested interest that may attempt to influence the award’s outcome.

In accordance with our bylaws, the Summit Awards limits the number of winning entries. Period. This capping of awards ensures your win remains a coveted-honor.

Over the past 24-years, the Summit Awards has established itself as one of the premier arbiters of creative and marketing excellence. Being recognized by the Summit Awards brings prestige and additional value. Winning provides validation of exceptional work and functions as a respected industrywide critique. This honor can also aid in efforts to attract new accounts; reinforce relationships with clients; reward employees, partners, and subcontractors; and motivate team members.

Summit Creative AwardSCA trophy shadow

Small and medium-size agencies worldwide develop a great deal of outstanding advertising and marketing communications, yet multinational agencies, large clients, and large budgets tend to dominate at creative competitions.

The Summit Creative Award is exclusively for organizations with annual billings below $30 million. This cap helps to level the playing field. Since 1994, the Summit Creative Award has been enabling creative firms to receive the recognition they deserve. This international award offers its entrants a unique opportunity to showcase their talents alongside similarly positioned firms, and to have their work judged by experts in the advertising field. Its exclusive blind judging and award-selection process mean winners have earned the right to broadcast their achievements far and wide. Companies and individuals from more than 55 countries and across five continents have participated in this prestigious 24-year competition. The Summit Creative Award’s aim is to laud the creative work of less-than-huge agencies and make entry affordable and accessible. It offers streamlined internet submissions, many ways to tout winners’ achievements and a friendly staff with an understanding of the marketing sector.

Winning is different

Recognition of your company by the Summit Awards helps it stand out from the crowd because winning is not an easy feat. For the last 24 years, in accordance with our bylaws, the Summit Awards continues to limit the number of winning entries. This capping of awards ensures your win remains a coveted-honor. Additionally, it provides an objective critique and validation of your team’s success. These benefits are instrumental in helping you achieve your business goals of attracting new accounts; reinforcing relationships with existing clients; rewarding employees, partners and subcontractors; motivating creative team members; and attracting new talent.

Why winning matters

Today, many businesses and entrepreneurs are facing the challenges of an increasingly global economy and a do-it-yourself marketplace. While many have invested in initiatives to maintain stability or to grow, it is increasingly difficult to differentiate your company’s beneficial differences.

FREQUENTLY ASKED QUESTIONS

How old is the Summit Creative Award? This is the 24th year of the Summit Creative Award.

How many countries participated this year? 26 countries

How many categories are there? 119 categories in nine media segments.

How many entries competed? There were more than 5000 creative submissions.

What are the judging criteria? Each category employs slightly different judging criteria, however, in broad, the following is the SCA judging criteria:

The strength of Concept/Ideation/Big Idea (originality and uniqueness of approach, message targeting and honing, the synergy between concept, copy and layout/execution) 1-40 pts. Quality of Execution (How well the idea was executed (visual appeal, the tone of voice, chosen media, placement, etc.) 1-20 pts. Ability to Persuade (How well did the creative move the target audience closer to the action or a encourage a change in thoughts) 1-20 pts. Judges Power Points (used at the discretion of judges to boost certain submission which they identify as exemplary – 0-5 pts.

Level of Awards – Winning entries received the rank of Finalist, Bronze, Silver, Gold, Judges Choice or Best of Show.

How selective is winning? This year there were approximately 1% finalist, 4% bronze, 5% silver, 1% gold.

Who may order an award trophy? Bronze, Silver, Gold and Best of Show winners are eligible to some trophy options.

Who may order vellum certificates? Finalist, Bronze, Silver, Gold and Best of Show winners are eligible to order mailed vellum certificates.

Do I have to pay for an award trophy to be a winner?  Absolutely not. We’re not one of those awards. Once you win, you have won. Take advantage of all of the benefits of being a winner: bragging rights, winner-controlled profiles, publicity tools and association with the quarter-century-old Summit Awards. Those who want bling, we have it.

What competitions are conducted by the Summit International Award? The SIA organization conducts three competitions annually:

  • The Summit Creative Award (SCA) – Recognizes creative excellence in companies and individuals with billing under $30 million. Includes all media and industries.
  • The Summit Marketing Effectiveness Award (MEA) – A unique competitive arena where the judging criteria is based on the true purpose of marketing communications; to influence the consumer’s knowledge, attitudes, and beliefs. Creative samples and a short brief are included in the evaluation.
  • The Summit Emerging Media Award (EMA) – Created to identify the world’s communication pioneers. Those pushing the bounds of the communication badlands. All forms of emerging media are explored and examined.

Level of Award Winners – Winners received the rank of Finalist, Bronze, Silver, Gold, Judges Choice, or Best of Show awards.

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