Managing Director, Saatchi & Saatchi Propagate
One-way marketing thinking can only get you so far. Life itself is the ultimate interactive experience. People base their preferences on a gestalt of experiences and inputs, some rational and some emotional, many derived from channels that traditional approaches overlook or underutilize.
At Propaganda India, we’re intrigued by new possibilities. We mix disciplines and put thought to play. We look for ways to become a positive part of a consumer’s life and lifestyle. Ideas, concepts, processes, designs – we use all these to give end-users a positive, immersive brand experience. An experience that includes, but goes beyond the traditional methods of communication. It’s a holistic approach that weaves together different techniques with the ability to rewrite the basics and bootstrap up to a truly innovative way to do things.
Propaganda India is an award-winning 360 communications agency with offices in Bangalore and Delhi NCR that believes in building the next online brands and experiences.
Our clients include Andhra Pradesh Tourism, redbus, VIP Bags, Amazon India, Simplilearn, MaxLife Insurance, Max healthcare, Club Mahindra, Google India consumer, and B2B brands, The Oberoi Bangalore, HUL, Apollo Munich Health Insurance, Mast Kalandar Restaurants, Smytten, Soultree, MotherHood Hospitals among many others.
Sectoral experience includes commerce internet technology companies, retail and hospitality, consumer packaged goods, Travel, HealthCare, financial services companies, educational institutes.