W&I Consultants – SWEDEN
Floor Wijburg is COO of W&I Consultants, an international marketing and communication agency, working with cities, administrations, local governments, and businesses. She manages teams and programs, which includes but is not limited to marketing, communications, event management, incorporates training, performance management, and people development. She is the co-founder of Yes We Care, an online platform to stimulate corporate giving and volunteer work through the power of marketing and branding. Yes We Care currently serves over 600 charities in Europe.
Floor is Global Outreach Director for the Green Lifestyle Festival and Green Lifestyle TV, based in Los Angeles. She gives international presentations on topics like Fundraising, Corporate Social Responsibility and Social Campaigning. She developed the minor Social Entrepreneurship at Rotterdam University in The Netherlands. She also coordinates an international Social Marketing project with Pepperdine University in Malibu and Tecnológico de Monterrey in Mexico, where students on three continents join forces to tackle societal issues in an intercultural setting.
Floor serves as a judge in multiple international awards, like the international Stevie Award for Women in Business and The Corporate Sustainability Award in 28 cities.
Floor is extremely passionate about making a difference. She is flooded with enthusiasm, perseverance, and common sense. With her accumulated business knowledge and real world blend experience, she always has a fresh perspective on issues with a very creative, yet doable solution.