Brandner Communications, Inc.

Green Marketing

Brandner Communications, Inc. / Federal Way, WA - US

Title: "greenexpo365.com" - Best of Category

At the time of submission, GreenExpo365.com has over 4100 registered users and is a leader in the Green Building online trade show offerings. Three-day quarterly live events draw over 19,000 page views and leads for manufacturers to follow-up with. Builders unfamiliar with online resources, along with architects and designers continue to sign up for participation. Email marketing open rates for all events average over 26% with a click rate of over 4%.

Peak Creative Media

Public Service/Advocacy

Peak Creative Media / Denver, CO - US

Title: “www.TheRightsFive.com” - Best of Category

TheRightsFive.com has not only raised awareness among LGBT Coloradans about state laws that protect and enrich their lives, but has also raised awareness among non-LGBT Coloradans around these state laws and the plight for equality for the LGBT community. And all in a clever, friendly, endearing and engaging manor.

U.S. Census Bureau

Government

U.S. Census Bureau / Washington, DC - US

Title: "2010census.gov" - Best of Category

During the motivation phase of the 2010 Census campaign, 2010census.gov received and averaged 2.3 million visits per week. Page views started with 5.1 million in the first week of January 2010 and rose to its highest of 23 million page views in the first week of April 2010.

Ogilvy & Mather Pvt. Ltd.

Business to Business Product 

Ogilvy & Mather Pvt. Ltd. /  Bangalore - India

Title: "Tame Your Data Monster" - Best of Category

As per IDC report – IBM’s market share in India moved from 14.9% in Q1, 2008 to 33.1% in Q1, 2009 reclaiming the leadership position.IBM is the only organization which showed a YTY growth of 102% as against a negative growth for the competitionThe business lead revenue generated from this campaign over achieved the expectation by 180%.

KNOCK inc.

Consumer Retail

KNOCK inc. / Minneapolis, MN - US

Title: “P-fresh In-store Environment” - Best of Category
The objective is to get the guest to feel like food/grocery is a natural extension of the Target she already loves, and establish trust. The challenge was to change the shopper’s perception of where fresh foods can be purchased.

Donovan Creative Communications

Consumer Services 
 

Donovan Creative Communications Inc. / Edmonton, Alberta - Canada

Title: "Stop The Calgary Habit"  - Best of Category

Significantly exceeded reduction in 'leakage'. Over 18,000 hits to microsite in the first two weeks of campaign. Promotional downloads and entries increased by over 500% over '09 numbers. 

 

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The Summit International Awards puts together high-quality judging teams using its peer-to-peer nomination process. This is one of the primary differences between the SIA and other awards programs and allows SIA winners to celebrate recognition by industry leaders. SIA jury service is a great opportunity to review a wide variety of advertising and other marketing communication from around the world.

In order to ensure impartiality, the awards scores on a curve with minimum standard requirements. Percentage models, or stair-step scoring systems, (100-90, 89-80) are not considered to be reputable evaluation systems by the Summit International Awards.

We seek jurors that have a depth of experience in the industry and a desire to give back. Judges are selected for their industry experience, their ability to recognize exceptional creativity and marketing know-how, and their ability to evaluate submissions according to the guidelines and deadlines set forth by the SIA.

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Summit Creative Award, April/May

Summit Marketing Effectiveness Award, Sept/Oct

Summit Emerging Media Award, Nov/Dec

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