Comas Interactive / Seoul, Republic of Korea
Title: "How do you make a premium ice cream?" - Best of Category
From the point when the campaign was completed, the ice cream market showed negative growth by 20%, in the mean while CLEDOR's sales growth was about 30% up. That was really an amazing. outcome.
Context Creative / Toronto, ON - Canada
Title: "Electrical Safety Campaign" - Best of Category
Client: Toronto Hydro
Public service campaigns tend to be dry, serious and overly saturated with information. While we recognized the magnitude and importance of this topic, we also wanted the campaign to grab attention so that people would learn – and retain – the information as quickly as possible.
Deloitte - Arlington / Arlington, VA - USA
Title: "Making an Impact that Matters: Building a lasting legacy" - Best of Category
With this campaign’s video, Deloitte wanted to generate employee awareness of our sponsorship and relate that back to “Impact that Matters,” a corporate initiative involving Deloitte and our employees ensuring the our work and our volunteering positively affect our stakeholders.
Guzel Sanatlar Reklamcilik / Turkiye, Istanbul - Turkey
Title: "Queen Central Park Website" - Best of Category
Client: Sinpas Gyo
Istanbul's high-income residents and city workers. People from other Turkish cities wishing to invest in Istanbul, and MENA and Caspian region investors.
Orlando Magic / Orlando, FL - USA
Title: "Pure Magic Tip-Off Presented by Chase" - Best of Category
Client: Orland Magic
Both games sold out and opening night TV viewership increased more than 120% over the past season—the most watched opener since the 2010-2011 season.
watermark marketing management / Dubai, Dubai - UAE
Title: "Microsoft Anti Piracy Campaign" - Best of Category
The creatives themselves were to be hard hitting and aimed at shocking the reader with facts of how harmful the non-genuine software usage can be.
Online Advertising and Marketing
Catalyst / Newton, MA - USA
Title: "Driving Reach, Surpassing Goals"
Best of Category
Catalyst used paid search to drive awareness and ignite trial of a limited-edition COVERGIRL makeup line. Catalyst and COVERGIRL strategically leveraged niche targeting, remarketing, and dynamic ad copy to surpass campaign goals and benchmarks. Campaigns across all channels (Search, GDN, Yahoo Native, and YouTube) delivered strong CTRs, highly efficient CPCs, and massive reach.;
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