idéeclic

Other App
ideeeclic

idéeclic / Gatineau, QC - Canada

Title: "Discover Quebec Mobile App" - Visionary Winners

In partnership with the Universite Laval, Quebec City has created the Discover Quebec app to showcase stories, media and intangible heritage from citizens through a geo-referenced mobile tour guide application.

Conduit Ltd.

B2B Product Website
Conduit Ltd.

Conduit Ltd. / Ness-Ziona - Israel

Title: "Conduit Mobile" - Visionary Winners

Conduit Mobile provides a one-stop shop for everything you need to create a strong mobile presence, reach a wider audience, and engage the world with your content. Our robust platform features a host of tools and customization options that make it easy to go mobile and grow mobile.

redpepper

Social Media
redpepper

redpepper / Nashville, TN - USA

Title: "Sparkle Movie Premier Giveaway" - Visionary Winners

Through a custom Facebook app, some Twitter promotion and star-studded giveaway centered around the Sparkle movie premier, redpepper helped Off Broadway Shoes and partner Sony Pictures gain 18.5 million Facebook impressions in under a month.

Blue Marble Media

Corporate Image Video
Blue Marble Media

Blue Marble Media / Atlanta, GA - USA

Title: "Revolution" - Visionary Winners

Over the course of four days, two Blue Marble Media video crews scoured the Big Apple. No view was left un-filmed: from the Top of the Rock and the Hi-Line … from the subway … a double-decker bus, a gondola that crossed the East River, and even a boat that took us past Battery Park and the Financial District. Add a day of video shooting in Atlanta, hours of scriptwriting, days of storyboarding and more than a week of editing and motion graphics, and the result is a brand new image film for long-time client Manhattan Associates.

GTOO Media

Education
GTOO Media

GTOO Media / Silver Spring, MD - USA

Title: "Woody's America: Interactive Map" - Visionary Winners

The Woody Guthrie Center's goal was to celebrate Woody's life and legacy and educate a new generation about his important role in American history. As visitors walk into the open gallery space they see a large colorful map wall emanating from a nine screen (3x3) Planar video wall. A set of wooden barn doors on the front face form the outline of the United States surrounding the monitor array. The multi-touch screens encourage visitor interaction as the vivid imagery of the attract screen transitions into an animated backdrop of Woody's artwork, featuring moving icons that travel across the map that visitors can reach for. Each icon opens to reveal images and text tidbits that relate to the geographic location and the thematic focus on American History, American Music, and Woody's songs documenting life in America.

Briteweb

Non-Profit Website
Briteweb

Briteweb / Vancouver, BC - Canada

Title: "Briteweb" - Visionary Winners

Acumen.org is the website and online hub for Acumen, a non-profit that raises charitable donations to invest in companies, leaders and ideas that are changing the way the world tackles poverty. The site's primary goals are to raise awareness around Acumen's mission, create opportunities for engagement, receive donations and recognize the people who are creating real solutions to poverty. Acumen.org maximizes WordPress's platform to create an easy-to-use CMS that beautifully aligns with Acumen's brand. The site is developed in HTML5 and includes the latest in ajax loading, infinity scrolling and javascript functionality. WordPress Custom Post Types make content creation straight-forward and easy to use and a number of custom plug-ins maximize social media sharing opportunities throughout the site. A custom tagging system aggregates blog content to pre-determined sections throughout the site. The backend includes full integration with Google Analytics as well as Acumen's CRM platform, Convio, which allows for a seamless donation process as well as easy contact list building.

North Strategic

Events
North Strategic

North Strategic / Mississauga, ON - Canada

Title: "Sport Chek Big League Experience" - Visionary Winners

Sport Chek, with the Toronto Maple Leafs and Calgary Flames, opened the Air Canada Centre and Scotiabank Saddledome. Minor hockey clubs had the big league experience with in-game announcers, jumbo-tron, player introductions and the national anthem.

RED The Agency

B2B App
RED The Agency

RED The Agency / Edmonton, AB - Canada

Title: "CCEMC Interactive Touch Table" - Visionary Winners

The agencey designed a multi-touch table for the CCEMC to use at provincial wide conferences. A custom-built user experience includes; interactive calculator, info graphics and project profiles, outlining the conversation on climate change and the role the CCEMC plays in funding clean technology.

Quantasy

B2C Video
Quantasy

Quantasy / Culver City, CA - USA

Title: "Best Yourself" - Visionary Winners

Starring global icon and America’s Got Talent host, Nick Cannon, Quantasy created the eBest Yourself’ video campaign for the new 2013 Honda Civic in order to engage viewers and showcases the improved features of the 2013 Honda Civic through a shared feeling of improvement and non-traditional paths that connect Honda with its consumers. The video was created specifically to reach the millennial audience, and Quantasy designed the full campaign in order to combine the universal brand recognition of Honda and Nick Cannon with a targeted appeal to millenial’s desire to be unique. In doing so, this enabled Honda to celebrate the diversity of their consumer base and the drive to continue their pursuits of greatness. The video has already amassed over 1.8 million views and over 8,000 shares across social media. Perhaps more important however, the average length of viewing from consumers has been over 75% of the video, and over 200 comments were posted with largely positive reviews, especially in relation to the inspiring nature of the video. Ultimately, the video campaign has led to a 1.1% conversion rate of people visiting the Honda website to check out the new Civic.

 

Nominate

Are you or a colleague ready to demonstrate your leadership in the industry by serving on the SIA Board of Judges?  

The Summit International Awards puts together high-quality judging teams using its peer-to-peer nomination process. This is one of the primary differences between the SIA and other awards programs and allows SIA winners to celebrate recognition by industry leaders. SIA jury service is a great opportunity to review a wide variety of advertising and other marketing communication from around the world.

In order to ensure impartiality, the awards scores on a curve with minimum standard requirements. Percentage models, or stair-step scoring systems, (100-90, 89-80) are not considered to be reputable evaluation systems by the Summit International Awards.

We seek jurors that have a depth of experience in the industry and a desire to give back. Judges are selected for their industry experience, their ability to recognize exceptional creativity and marketing know-how, and their ability to evaluate submissions according to the guidelines and deadlines set forth by the SIA.

Service opportunities and timing:

Summit Creative Award, April/May

Summit Marketing Effectiveness Award, Sept/Oct

Summit Emerging Media Award, Nov/Dec

All Judging is performed online using the SIA secure jury portal. 

Vetted judges are invited for inclusion as a juror. They are assigned specific categories and may work both individually or as part of a team. Judges agree to review all assigned entries using SIA scoring parameters within the given timeline and in an impartial manner. Adherence to the judging guidelines set forth by the SIA is paramount. Evaluations found not adhering to the SIA judging guidelines will be not be included in the results.

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