stephane_veilleux.jpgStéphane Veilleux – Vice-President & Creative Director at Brad

Stéphane Veilleux has held the position of Vice-president and creative director at Brad since 2001. He then became a partner in 2002. But it all started really one Christmas Eve at the age of 6, when the Super-8 camera he received from his grandfather went on to shape his career path years down the road. 

A graduate in Radio & TV Arts from Ryerson University in Toronto, Stéphane started writing comedy material for TV and radio shows – one of them (Surprise Sur Prise) being a pop-culture phenomenon in Québec and in France.

His advertising career began in 1992 at Cossette, the largest ad agency in Canada. He played with his food on McDonald’s and his life on General Motors.

Saint-Jacques Vallée Young & Rubicam Montreal then gave him great opportunities that turned into awards for Ford, Weight Watchers and the Québec’s infamous Whippet cookie.

Freelancing for JWT, Marketel (McCann WorldGroup), bleublancrouge and BOS lead Stéphane to the position of Creative Group Head at PALM (Havas). Volkswagen and Parmalat among others kept him pretty busy and happy.

Known as a teamworker, appreciated for his judgment and critical mind, Stéphane keeps on spliting his time between managing and creating. And Brad has a lot to keep him satisfied with clients like Budweiser, Bud Light, Ski-Doo, Can-Am, Ubisoft and local accounts you wouldn’t really care about at this point of a bio.

Married once for good. Raised kids twice. Usually sports a bruise or two around as a souvenir from Tuesday night’s Street hockey game.


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Are you or a colleague ready to demonstrate your leadership in the industry by serving on the SIA Board of Judges?  

The Summit International Awards puts together high-quality judging teams using its peer-to-peer nomination process. This is one of the primary differences between the SIA and other awards programs and allows SIA winners to celebrate recognition by industry leaders. SIA jury service is a great opportunity to review a wide variety of advertising and other marketing communication from around the world.


In order to ensure impartiality, the awards scores on a curve with minimum standard requirements. Percentage models, or stair-step scoring systems, (100-90, 89-80) are not considered to be reputable evaluation systems by the Summit International Awards.


We seek jurors that have a depth of experience in the industry and a desire to give back. Judges are selected for their industry experience, their ability to recognize exceptional creativity and marketing know-how, and their ability to evaluate submissions according to the guidelines and deadlines set forth by the SIA.

Service opportunities and timing:

Summit Creative Award, May/June

Summit Marketing Effectiveness Award, Sept/Oct

Summit Emerging Media Award, Nov/Dec


All Judging is performed online using the SIA secure jury portal. 


Vetted judges are invited for inclusion as a juror. They are assigned specific categories and may work both individually or as part of a team. Judges agree to review all assigned entries using SIA scoring parameters within the given timeline and in an impartial manner. Adherence to the judging guidelines set forth by the SIA is paramount. Evaluations found not adhering to the SIA judging guidelines will be not be included in the results.


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