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For 16 years, the Summit International Awards has been recognizing and promoting companies and individuals that produce outstanding marketing, advertising, design and interactive communications. We've established ourselves as one of the premier arbiters of creative and marketing excellence. It is a truly international organization, for each year over 50 countries are represented in its competitions.
Each year the SIA organization conducts three competitions:
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MEA - Marketing Effectiveness Award |
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The Summit Marketing Effectiveness Award (Summit MEA) responds to a common need in the advertising sector: to acknowledge the contribution of advertising and the achievement of the advertiser’s business goals. Open to all companies worldwide, the Summit MEA is unique because it recognizes effectiveness in advertising that successfully influences the consumer’s knowledge, attitudes and beliefs. Recognition of your work by the Summit International Awards organization is a great honor. Not only does it provide validation and an objective critique, it also comes with special benefits. These benefits are instrumental in helping winners achieve their business goals:
- Attain international recognition
- Attract new accounts
- Reinforce client relationships
- Reward employees, partners and subcontractors
- Motivate creative teams

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EMA - Emerging Media Award |
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The Summit Emerging Media Award was created to identify the world's communication pioneers. Those pushing the bounds of the communication badlands. All forms of emerging media are explored, examined and awarded.
Media is changing rapidly. The Summit Emerging Media Award evolved through a need to recognize those pushing its bounds. We are studying these changes and looking for the new powerful tools and avenues to conceptually reach an application for which the audience and consumer can relate.
The long held rules of advertising design which include specific channels and collateral are evolving as well. In this new era, media needs to directly affect the lifestyle and emotions of the consumer. Mirroring and reinventing the rapidly changing world of commerce. The future focuses on this constant reinvention. That is not to say there is no room for conventional advertising or any of its well-studied conditions. It is simply to acknowledge this reinvention. This is the heart of the craft's new form -- one can no longer learn or teach formulaic solutions to advertising.
This award is for the pioneers of the bleeding edge means of modern communication.
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SCA - Summit Creative Award |
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The Summit Creative Award recognizes and celebrates the creative accomplishments of small and medium sized advertising agencies and other creative companies throughout the world with annual billings of under $30 million. Over the last decade and a half, the competition has established itself as the premier arbiter of creative excellence for firms of this size.
The Creative Award's rigorous evaluative criteria set it apart as the top creative competition for its sector. Submissions compete against each other, rather than an arbitrary measure, and are evaluated based on the strength of the big idea, the quality of execution and the ability to communicate and persuade the target audience. It is the only competition rewarding those firms truly deserving of top recognition for creativity. The fact that the Summit Creative Award has spawned imitators is validation of the need for smaller firms to be recognized for their often overshadowed efforts.
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